Artigos

23 de maio, 2017

Innovation: the job to be done

Professor Clayton Christensen teaches at Harvard and wrote several books – amongst them The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation […]
9 de maio, 2017

Innovation: Focus on the problem

In my last article, I discussed about innovation, the first phase of the lifecycle of a software product. The first step to create a new software product is […]
11 de abril, 2017

Innovation: what is it?

Of all stages of the lifecycle of a software product, innovation is the one that uses to hold the greatest amount of questions. But what is […]
4 de abril, 2017

How does the lifecycle of a software product work?

Before we see how does the lifecycle of a software work, we need to understand the technology adoption curve. This concept came up for the first […]
28 de março, 2017

Lifecycle of a software product

I’ve talked a little about what is software product management and manager, the main characteristics, and even about leadership tips and organizational culture for helping product […]
4 de outubro, 2016

Air, food, and profit

I’m writing a series of articles on company culture and how it can affect the quality of your product and service. Checkout my previous articles on company culture: […]
27 de setembro, 2016

War

As promised I’m starting a series of articles on company culture and how it can affect the quality of your product and service. Checkout my first article “Don’t […]
13 de setembro, 2016

Organizational culture

Organizational culture is a very important theme for product managers, therefore, let’s dig into it. In a way, this subject complements the article on leadership tips for […]
30 de maio, 2016

What is the difference between managing a product and a platform?

I’ve already explained about the differences between a product and platform in a previous article. I also explained what is software product management. Now I want to talk about […]