Artigos

21 ago 2011

Agile Product Discovery

I recently posted and twitted about my lean startup experiments. The word startup in lean startup may be misleading because startup gives the idea of a […]
15 ago 2011

The difference between a product and a project

Here’s a brief definition of a project: A project is an endeavor with a clear definition of what needs to be delivered and the date when […]
7 ago 2011

Lean startup experiment, phase 1: the idea funnel

Four weeks ago I started an experiment. I had 5 ideas of possible startups so I put together a simple page for each idea explaining how […]
1 ago 2011

The new rules of marketing and PR

I’m reading a very interesting book entitled “The new rules of marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media […]
17 jul 2011

To freemium or not to freemium?

Some of today big companies offer their services for free (Google, Facebook, Twitter, Linkedin, Slideshare, Youtube, etc.). They generate revenue through ads, having a paid version […]
3 jul 2011

What is Product Management?

DDD (Domain Driven Design) has a very powerful concept, so powerful that it is the first concept presented to anyone who is initiated in DDD, Ubiquitous […]
31 maio 2011

Do you work to earn money?

Do you work to earn money? Or do you work to solve someone’s problem and earning money is just a consequence of the good work you […]
19 maio 2011

Revenue is like food

Recently I read a very interesting post written by Martin Fowler on the three pillars that serve as direction to ThoughtWorks. The three pillars came from […]
30 mar 2011

Story map is a great tool for agile product management

Jeff Patton, who defines himself as agile old-timer, UX practitioner, good product evangelist and family guy, presented in his blog the concept of story maps, a […]