Articles
1 de March, 2023
Okay, I convinced you that those who do not diversify can get into a difficult situation, because a single product company ends up dying sooner or […]
25 de February, 2023
I have seen articles and posts commenting on the mass layoffs (layoffs) happening in technology companies and how this has affected the technology market and the […]
22 de February, 2023
In my previous two articles, I explained why a company should worry about having more than one product and how a software product company can diversify its portfolio. In […]
13 de February, 2023
In the previous chapter, I discussed why companies should diversify their product portfolio. Now, I will show you how to do this. New Markets The first […]
7 de February, 2023
Why do some companies decide to have more than one product? How do they manage this product portfolio? Why do other companies prefer to focus on […]
31 de January, 2023
This is an expression that we normally say when the family of a skilled or knowledgeable person is often the last to benefit from her expertise. […]
24 de January, 2023
During my 30+ years leading teams in technology companies, I have seen and felt the effects of some crises and recessions. According to Wikipedia, since 1990, […]
2 de January, 2023
First of all, I wish you a happy 2023!!! I hope that this year we continue to advance in our learning about how to make digital […]
27 de December, 2022
In the chapter What is the difference between product marketing and product management? I commented on how marketing 4Ps (Product, Price, Promotion, and Place) are distributed […]