Articles

17 de December, 2018

The problem of saying yes to everything

When we talk about prioritizing a roadmap, one thing that may happen is we end up saying yes to every request, from everyone. That is, everything […]
25 de November, 2018

What to do with special requests?

When you are working on prioritizing a roadmap, you will certainly receive requests for new features coming from customers (or the commercial team) that, explicitly or not, […]
29 de October, 2018

Defeating inactivity in practice

Last Thursday I went to Drogasil using Gympass t-shirt. After I got my medicine, the girl who helped me asked if I worked at Gympass. She […]
6 de October, 2018

My new mission: to defeat inactivity

I’ve always enjoyed talking to people from different companies to get to know other contexts and the different problems they face. It is an opportunity to […]
2 de September, 2018

Mentoring

Few weeks ago Débora Alcântara asked entrepreneurs here at Linkedin what person would they choose as a mentor if they could pick anyone in the world. I was flattered […]
28 de August, 2018

New book

Back in March I was invited by Dan, Marcell and Bruno to be part of a very interesting project they were initiating called PM3, an online product management course in Portuguese […]
27 de August, 2018

12-month rolling roadmaps

I already explained what is a roadmap, how to build it and what they are used for (planning and communication). During my time at ContaAzul and now at […]
16 de August, 2018

Do you want to lead one of the world’s best product teams?

Two years ago I decided to move from São Paulo to Joinville to join ContaAzul. I described the decision making process in this article I wrote almost 2 […]
1 de May, 2018

How does a product manager gain more autonomy?

Producto.io is a community of professionals who work with digital products. It is maintained by Arthur Castro , Raphael Farinazzo , Marcell Almeida , Éfrem Filho and Thiago Diniz, a group of seasoned product managers quite […]