Articles

14 de May, 2024

Case study: Itaú Unibanco

The next case study on deliver early and often comes from Itaú Unibanco, one of the largest financial institutions in Latin America. The group, in operation […]
9 de May, 2024

Continuing Education Program New instructors

After 9 months offering Gyaco’s Continuing Education Program in Product Management and receiving excellent feedback from clients such as Aurum, EY, Itaú, and Núclea, I realized the […]
6 de May, 2024

Discovery is not a process, part 2

I have already explained that discovery is not a process; it’s a set of tools to help us mitigate product development risks. In addition to this […]
30 de April, 2024

Case study: Dasa Group

As the largest integrated healthcare network in Brazil, serving patients from end to end, from diagnosis to high complexity, Dasa currently employs over 50,000 dedicated professionals […]
23 de April, 2024

Using product mindset in services, or is it the other way around?

With this article, I open a new topic I want to address here: the topic of my “new” startup, Gyaco. I put the word new in […]
16 de April, 2024

Measuring and managing the productivity

How can we move faster? How can we deliver more with the same team? Why do we feel like the team is slow? When the team […]
6 de April, 2024

How to increase the chances of success in a career transition to product management?

Some people ask me how to make a career transition to product management, to which I usually respond with what I wrote in this article: the […]
1 de April, 2024

Deliver early and often

Principles In this part of the book, I will talk about digital product culture and I will present four fundamental principles that should guide the team […]
26 de March, 2024

Fasten your seat belts, we are at a turning point! Again!

Two recent announcements caught my attention and gave me a sense of déjà vu. We are living in a turning point similar to the one we […]