Articles

6 Oct 2020

Developing the team and managing expectations

As I commented in the chapter Roles, responsibilities and seniority, in addition to defining and implementing the product vision and strategy, it is the responsibility of […]
29 Sep 2020

Team structure

The product development team is the one who will execute the strategy and achieve the objectives to achieve the product vision. Therefore, an essential part of […]
23 Sep 2020

Strategy and objectives

What needs to be done to get your product closer to the product vision? This is your strategy and product objectives. We are then talking about […]
15 Sep 2020

Product vision

Despite being only 10% of a product leader’s time, defining the product vision is the most important responsibility. Without a clear product vision, it is very […]
26 Aug 2020

What are digital products and product management?

As I mentioned in my article about The role of the Product VP/Head, I’m writing an entire book about the many different aspects and skills needed […]
16 Aug 2020

Where does product management sit in a company?

After reading the article “product marketing and product management“, about the differences between product management and product marketing management, it may seem that the best place […]
4 Aug 2020

What type of company needs a product manager?

When we think about the product management function, we always imagine it being exercised in a company whose core business is software offered via the internet, […]
28 Jul 2020

Organizing for focus and diversification

When a company opts for diversification, team organization tends to be simpler. For each product, there will be a single team of engineers (2-8 people, which […]
28 Jun 2020

Stakeholder relationships

A product manager’s life is all about relationships. Any product manager has to interact with many people inside and outside her organization that have an interest […]