Articles
10 de November, 2019
After the innovation phase, assuming that your digital product was able to pass through the abyss, it has grown. Only there will come a time when […]
22 de October, 2019
Being a head of product encompasses many different aspects and skills, and that’s the reason why I’m writing an entire book about this topic. However, since […]
15 de October, 2019
The first edition in Portuguese of this book is from 2015. I wrote an updated version of this book in 2017. So only two years passed […]
5 de October, 2019
When we hurry to launch an MVP, we are creating a solution for a problem. However, a very important step to create a good solution is the […]
28 de September, 2019
I wrote some time ago about the difference between a product and a platform. Platform business model is a very interesting topic, many businesses can benefit from […]
22 de September, 2019
Originally published in Oct/2012. Why do we need to make an MVP, a Minimal Viable Product? Why do we need to hurry to launch a half-baked product? […]
9 de September, 2019
To answer this question we need to understand the dynamics of a marketplace. Basically, there are 3 types of elements in a marketplace: Supply: goods or services […]
3 de September, 2019
One of the most important questions from the opportunity assessment questionnaire we saw in the article about “A lot of opportunities” is the question: “How are […]
19 de August, 2019
Conta Azul is a platform that connects Brazilian small businesses to their accountants and everything they need to run their businesses. It connects small business owners […]