Articles

30 de January, 2018

Feature lifecycle

In a previous article I explained the 4 stages of a software product: Innovation: from all 4 lifecycle stages of a software product, Innovation is the one that holds […]
12 de December, 2017

Apply product management in your internal systems

In November 2015, ThoughtWorks, a software development consulting firm well known for being always one step ahead of the software industry, has suggested in its Technology Radar, a […]
26 de November, 2017

Why context is so important in software development

In this article I want to propose a thought experiment. Let’s use empathy, the main characteristic of a software product manager, to put ourselves in the position of a […]
12 de November, 2017

How to prioritize a roadmap?

This is a frequent question that all product managers have. Whether it’s a new product or a fully operating product, full of user suggestions, how to […]
17 de October, 2017

Roadmap or OKR?

In my last article I mentioned that my next article would be about roadmap prioritization techniques. However, in the beginning of 2016 I wrote about how OKRs were substituting […]
20 de June, 2017

We can’t stand it, we need to rewrite everything…

This article was originally published in Portuguese in June 2017. I have heard this phrase several times throughout my career. Software developers know that invariably comes a moment […]
11 de January, 2017

BA, PO, and PM

In July 2014 I wrote about the differences between product manager or product owner, where I say that product management and product owner manager are two sides […]
23 de August, 2016

Quadrupling software development productivity without increasing team size and without quality loss

I wrote some time ago an article about how to organize product development teams and about some changes we made ​​in the software development teams at Locaweb. Since last year […]
11 de August, 2016

More lessons learned on OKR

Some time ago I explained how we replaced roadmaps for OKRs at Locaweb. In that article I also talked about some lessons learned. Recently we made a retrospective of the last quarter […]