Articles
28 Oct 2022
Yesterday the first group of product leaders finished the Product Vision and Strategy Workshop, where we discussed concepts and tools to help create a sound vision […]
25 Oct 2022
As with the functions of product marketing and product management which, as we saw in the previous chapter, are quite distinct but overlapping, project management and […]
18 Oct 2022
Similar to the question about the dedicated innovation team, this is another question I’ve been receiving a lot in my coaching sessions, so its answer may […]
4 Oct 2022
That’s one of the findings of a study done by MIT Sloan researchers from CISR (Center for Information Systems Research) and published in the Spring 2021 […]
27 Sep 2022
3 months ago I announced that I was ending my full-time executive role leading Lopes’s digital transformation efforts, and I was still figuring out my focus […]
20 Sep 2022
In my last article, I discussed the digital maturity of a company, which means how much the company has been investing in digital products to potentialize […]
6 Sep 2022
Outside the technology and software industry, it is common to find the product marketing function as one of the product management functions. That is, product management […]
30 Aug 2022
The next area I want to comment on is the UX area which, along with product engineering and product management, forms the core product development team. […]
23 Aug 2022
Q2 2022 results from Netflix and Disney showed Disney with more streaming subscribers than Netflix. The chart below shows how the numbers evolved until this amazing […]