Articles
19 de April, 2022
Lopes is the biggest real estate company in Brazil, where I’m leading the digital transformation efforts. A new hire who came from an e-commerce site mentioned that […]
12 de April, 2022
There are basically two reasons, one of them has to do with mindset and the other one has to do with the discovery process. The one […]
5 de April, 2022
I’ve been working for quite some time in companies undergoing a digital transformation or that have people, including C-level, not familiar with digital product development methods. […]
15 de March, 2022
The roadmap is a very useful tool for product managers. It enables us to plan and communicate the view of the future that you have for […]
15 de January, 2022
It is fairly common for the CTO or CPO to receive a request from the CEO to create some sort of individual bonus for the product […]
25 de October, 2021
I led product development at Gympass for almost 1.5 years. Prior to Gympass I always worked in companies where technology was the main product of the […]
18 de October, 2021
Organizational culture is a very important theme for product managers and has a tremendous impact on the success of a digital product. Therefore, let’s dig into […]
11 de October, 2021
Just as not every good developer can become a good developer manager, so do product managers. The same way as the skills a person has to […]
6 de October, 2021
Product managers have the hard task of leading the product’s evolution without being anyone’s “boss”. In other words, they must convince everyone who works with their product […]