Articles
26 de April, 2022
Once you get to bring in users (free or paid) to use your product, your next concern is related to the engagement from these users, that […]
19 de April, 2022
Lopes is the biggest real estate company in Brazil, where I’m leading the digital transformation efforts. A new hire who came from an e-commerce site mentioned that […]
12 de April, 2022
There are basically two reasons, one of them has to do with mindset and the other one has to do with the discovery process. The one […]
5 de April, 2022
I’ve been working for quite some time in companies undergoing a digital transformation or that have people, including C-level, not familiar with digital product development methods. […]
29 de March, 2022
Take a close look at the data that your product generates! Aside from talking to your users and hearing their feedback, a mandatory way of knowing […]
22 de March, 2022
This is a frequent question from every product manager. Whether is a new product that’s is being created now, or a fully operating product full of […]
15 de March, 2022
The roadmap is a very useful tool for product managers. It enables us to plan and communicate the view of the future that you have for […]
1 de March, 2022
I already wrote about 3 reasons why it is important to deliver your product early and often to your users. Now I want to give you […]
22 de February, 2022
I already wrote about the difference between product management and project management but I believe there’s room to go a bit deeper on the differences between […]