Articles

29 de November, 2021

Innovation: Focus on the problem

The first step to creating a new software product is to understand the problem. It is very tempting, as you begin to understand the problem, to […]
22 de November, 2021

Leading and lagging indicators

During a mentoring session about a data concept that I think is very important, I noticed that I hadn’t written about that concept yet, so here […]
16 de November, 2021

What is innovation?

Of all stages of the lifecycle of a software product, innovation is the one that uses to present the greatest amount of questions. But what is […]
8 de November, 2021

Let’s remove the product from the center?

I have been working with digital products for over 30 years. I graduated in computer engineering at ITA in the early 1990s and since then I […]
2 de November, 2021

Lifecycle of a digital product

I’ve talked a little about what is digital product management, the main characteristics of a product manager, and about some leadership and organizational culture tips for […]
25 de October, 2021

2 hacks to foster your digital product culture

I led product development at Gympass for almost 1.5 years. Prior to Gympass I always worked in companies where technology was the main product of the […]
18 de October, 2021

Organizational culture

Organizational culture is a very important theme for product managers and has a tremendous impact on the success of a digital product. Therefore, let’s dig into […]
11 de October, 2021

Leading product managers

Just as not every good developer can become a good developer manager, so do product managers. The same way as the skills a person has to […]
6 de October, 2021

2 leadership tips for product managers

Product managers have the hard task of leading the product’s evolution without being anyone’s “boss”. In other words, they must convince everyone who works with their product […]