Articles
13 de January, 2019
Once you get to bring in users (free or paid) to use your product, as discussed in my previous article, your next concern is related to the […]
17 de December, 2018
When we talk about prioritizing a roadmap, one thing that may happen is we end up saying yes to every request, from everyone. That is, everything […]
25 de November, 2018
When you are working on prioritizing a roadmap, you will certainly receive requests for new features coming from customers (or the commercial team) that, explicitly or not, […]
28 de August, 2018
Back in March I was invited by Dan, Marcell and Bruno to be part of a very interesting project they were initiating called PM3, an online product management course in Portuguese […]
27 de August, 2018
I already explained what is a roadmap, how to build it and what they are used for (planning and communication). During my time at ContaAzul and now at […]
1 de May, 2018
Producto.io is a community of professionals who work with digital products. It is maintained by Arthur Castro , Raphael Farinazzo , Marcell Almeida , Éfrem Filho and Thiago Diniz, a group of seasoned product managers quite […]
30 de January, 2018
In a previous article I explained the 4 stages of a software product: Innovation: from all 4 lifecycle stages of a software product, Innovation is the one that holds […]
12 de December, 2017
In November 2015, ThoughtWorks, a software development consulting firm well known for being always one step ahead of the software industry, has suggested in its Technology Radar, a […]
26 de November, 2017
In this article I want to propose a thought experiment. Let’s use empathy, the main characteristic of a software product manager, to put ourselves in the position of a […]