Articles

25 de August, 2026

New book on designing product organizations

This is one of the most common topics in my consulting sessions, how to best organize a product development team. It’s also one of the most […]
12 de May, 2026

Business Units

This article is an excerpt from the book “Digital Transformation and Product Culture: How to Put Technology at the Center of Your Company’s Strategy”. In some […]
21 de April, 2026

How Your Team Structure Shapes Your Product

In April 1968, Datamation, one of the leading technology publications of the time, published an article by Melvin Conway, an American programmer and researcher, with a […]
14 de April, 2026

Product Organization Mistakes #3: Temporary Project Teams

This is the last article in the Product Organization Mistakes series, in which I explored the most common dysfunction patterns in product organizations and what to […]
7 de April, 2026

Product Organization Mistakes #2: Engineering and Product as Two Separate Areas

This article is part of the Product Organization Mistakes series, which explores the most common dysfunction patterns in product organizations and what to do about them. […]
31 de March, 2026

Product Organization Mistakes #1: Serving Internal Departments Instead of Customers

This article is part of the Product Organization Mistakes series, which will explore the most common dysfunction patterns in product organizations and what to do about […]