Articles

13 de October, 2020

Leadership anti-patterns

An anti-pattern is a common but ineffective and counterproductive response to a problem. This term was coined by Andrew Koenig in 1995, inspired by the 1994 […]
6 de October, 2020

Developing the team and managing expectations

As I commented in the chapter Roles, responsibilities and seniority, in addition to defining and implementing the product vision and strategy, it is the responsibility of […]
29 de September, 2020

Team structure

The product development team is the one who will execute the strategy and achieve the objectives to achieve the product vision. Therefore, an essential part of […]
23 de September, 2020

Strategy and objectives

What needs to be done to get your product closer to the product vision? This is your strategy and product objectives. We are then talking about […]
15 de September, 2020

Product vision

Despite being only 10% of a product leader’s time, defining the product vision is the most important responsibility. Without a clear product vision, it is very […]
1 de September, 2020

Roles, responsibilities, and seniority

In the previous chapter we just reviewed some basic concepts of digital products. Now let’s understand what a head of product is, what its roles and […]
26 de August, 2020

What are digital products and product management?

As I mentioned in my article about The role of the Product VP/Head, I’m writing an entire book about the many different aspects and skills needed […]
28 de July, 2020

Organizing for focus and diversification

When a company opts for diversification, team organization tends to be simpler. For each product, there will be a single team of engineers (2-8 people, which […]
21 de July, 2020

QA or no QA? That’s NOT the right question…

Back in 2016, I wrote an article about the reasons that motivated us at Locaweb to extinguish the QA function in our product development team. At […]