Articles

13 Oct 2020

Leadership anti-patterns

An anti-pattern is a common but ineffective and counterproductive response to a problem. This term was coined by Andrew Koenig in 1995, inspired by the 1994 […]
6 Oct 2020

Developing the team and managing expectations

As I commented in the chapter Roles, responsibilities and seniority, in addition to defining and implementing the product vision and strategy, it is the responsibility of […]
29 Sep 2020

Team structure

The product development team is the one who will execute the strategy and achieve the objectives to achieve the product vision. Therefore, an essential part of […]
23 Sep 2020

Strategy and objectives

What needs to be done to get your product closer to the product vision? This is your strategy and product objectives. We are then talking about […]
15 Sep 2020

Product vision

Despite being only 10% of a product leader’s time, defining the product vision is the most important responsibility. Without a clear product vision, it is very […]
1 Sep 2020

Roles, responsibilities, and seniority

In the previous chapter we just reviewed some basic concepts of digital products. Now let’s understand what a head of product is, what its roles and […]
26 Aug 2020

What are digital products and product management?

As I mentioned in my article about The role of the Product VP/Head, I’m writing an entire book about the many different aspects and skills needed […]
28 Jul 2020

Organizing for focus and diversification

When a company opts for diversification, team organization tends to be simpler. For each product, there will be a single team of engineers (2-8 people, which […]
21 Jul 2020

QA or no QA? That’s NOT the right question…

Back in 2016, I wrote an article about the reasons that motivated us at Locaweb to extinguish the QA function in our product development team. At […]