Articles

18 de August, 2026

Measuring Digital and Product Maturity

This article is an excerpt from the book “Digital Transformation and Product Culture: How to put technology at the center of your company’s strategy”. Now that […]
10 de August, 2026

OKRs, Financial Bonuses, and How to Scale to Large Teams

This article is an excerpt from the book “Digital Transformation and Product Culture: How to put technology at the center of your company’s strategy”. OKRs and […]
21 de July, 2026

Perverse Metrics, Leading Metrics, and Lagging Metrics

This article is an excerpt from the book “Digital Transformation and Product Culture: How to Put Technology at the Center of Your Company’s Strategy”. During the […]
7 de July, 2026

Killing the role doesn’t kill the mission

Every week someone announces the end of a role. The end of the product manager. The end of the designer. The end of the engineer. After […]
30 de June, 2026

What’s the ideal DISC for a PM? And for a head of product?

Last week I was with a Gyaco client, working on the Product Maturity Program. In one of the conversations, with the head of HR, we talked […]
16 de June, 2026

Data tells you what. Customers tell you why.

In a conversation with Irene Liakos, founder of Product Circle, we landed on a point I couldn’t stop thinking about. We were talking about why so […]
9 de June, 2026

Why Product Leaders Are Going Back to Doing the Work

A few months ago, Marcelo Quintella published a post that caught my attention. After years as CPO and CTO, with stints at Google, Zwift, and Unico […]
2 de June, 2026

What makes a group of people behave like a team?

This article is an excerpt from the book “Digital Transformation and Product Culture: How to Put Technology at the Center of Your Company’s Strategy”. Simply organizing […]
16 de March, 2026

The Invisible Cost of Not Developing Product Leaders

This is the third and final article in a series about the strategic role of HR in developing leadership and product maturity within organizations. In the […]