Articles

17 de November, 2020

How and when to delegate

Delegating is the act of entrusting someone with a task and/or responsibility, usually with less seniority than the person who is delegating. Leadership is an ongoing […]
21 de October, 2020

People: priority #1, always

Every company has its own culture and, within each company, every department also has its own culture. In addition, each person also has their principles and […]
5 de October, 2019

Problem vs solution mindset

When we hurry to launch an MVP, we are creating a solution for a problem. However, a very important step to create a good solution is the […]
28 de September, 2017

Why diversity is so important for your digital product success

I have seen manifestations about diversity more and more often. I’m not much of watching TV, but sometime ago I ended up watching Globo TV, the […]
20 de September, 2016

Don’t waste time looking for culprits

As promised I’m starting a series of articles on company culture and how it can affect the quality of your product and service. Here’s the first article. When […]
25 de May, 2016

The fallacy of the internal customer

I have seen quite often people using the concept of internal customer or internal user when discussing work done between areas. Something along the lines of “I […]
28 de March, 2008

Agile Principles

Directly from Agile Manifesto website, these are the principles that support Agile Software Development: Our highest priority is to satisfy the customer through early and continuous […]
26 de March, 2008

Explaining Agile

If you need to explain very briefly what is Agile Software Development and its benefits, use the Agile Elevator Speech: … agile is basically three things: […]