Articles
1 de April, 2024
Principles In this part of the book, I will talk about digital product culture and I will present four fundamental principles that should guide the team […]
26 de February, 2024
This article is another excerpt from my newest book “Digital transformation and product culture: How to put technology at the center of your company’s strategy“, which […]
16 de January, 2024
I have frequently received questions about the impact of Artificial Intelligence (AI) on the product management function. I’ve even heard concerns about whether AI will replace […]
2 de January, 2024
2023 was a difficult year for technology companies and, consequently, for product development teams with people from engineering, design, and product management. Due to the challenging […]
17 de November, 2023
My new book is written (in Portuguese) and Casa do Código, the editor, confirmed that it will be available for order on Nov 24th! 🙌 The […]
3 de October, 2023
I haven’t written for some time. The reason is that I am working with a client in a more hands-on way, which I call interim CPO, […]
19 de July, 2023
I have already received the question more than once about “What is a product?” and “What is the granularity of a product?”. For example, can the […]
4 de July, 2023
On the 21st and 22nd of June, the Config conference, by the company Figma, whose main product is a collaborative interaction design tool, took place in […]
13 de June, 2023
This is a theme that comes up quite often in conversations with my consulting clients. How to resolve dependencies between teams? When we organize teams into […]