Articles

11 de June, 2024

The Famous Product Discovery

Anyone who has had contact with product development teams must have already come across the term discovery. It is very common for people who are new […]
3 de June, 2024

2 new products: assessment and product vision

I’m super excited to start offering two new Gyaco consulting products. Some customers have tested and validated these products and have given great feedback, so I […]
21 de May, 2024

Focus on the problem

It is human nature to solve problems. Whenever we hear about problems, we almost immediately switch to problem-solving mode: searching for solutions. However, suppose we first […]
14 de May, 2024

Case study: Itaú Unibanco

The next case study on deliver early and often comes from Itaú Unibanco, one of the largest financial institutions in Latin America. The group, in operation […]
6 de May, 2024

Discovery is not a process, part 2

I have already explained that discovery is not a process; it’s a set of tools to help us mitigate product development risks. In addition to this […]
30 de April, 2024

Case study: Dasa Group

As the largest integrated healthcare network in Brazil, serving patients from end to end, from diagnosis to high complexity, Dasa currently employs over 50,000 dedicated professionals […]
16 de April, 2024

Measuring and managing the productivity

How can we move faster? How can we deliver more with the same team? Why do we feel like the team is slow? When the team […]
6 de April, 2024

How to increase the chances of success in a career transition to product management?

Some people ask me how to make a career transition to product management, to which I usually respond with what I wrote in this article: the […]
26 de March, 2024

Fasten your seat belts, we are at a turning point! Again!

Two recent announcements caught my attention and gave me a sense of déjà vu. We are living in a turning point similar to the one we […]