Articles
17 de September, 2024
Everyone has heard about the need to have a customer focus and to provide a positive experience in all interactions throughout their journey with the company. […]
8 de September, 2024
Paul Graham, YCombinator’s co-founder, wrote about a talk that Brian Chesky, AirBnb’s co-founder, gave at a recent YC event for founders. Brian shared some of his […]
2 de September, 2024
Founded in April 1981 by Sebastião Bomfim Filho with the goal of making sports and casual fashion accessible to everyone in Brazil, Centauro has over 190 […]
2 de July, 2024
I have been working for some time in companies undergoing digital transformation or with individuals, including C-level executives, unfamiliar with digital product development methods. One of […]
11 de June, 2024
Anyone who has had contact with product development teams must have already come across the term discovery. It is very common for people who are new […]
3 de June, 2024
I’m super excited to start offering two new Gyaco consulting products. Some customers have tested and validated these products and have given great feedback, so I […]
21 de May, 2024
It is human nature to solve problems. Whenever we hear about problems, we almost immediately switch to problem-solving mode: searching for solutions. However, suppose we first […]
14 de May, 2024
The next case study on deliver early and often comes from Itaú Unibanco, one of the largest financial institutions in Latin America. The group, in operation […]
6 de May, 2024
I have already explained that discovery is not a process; it’s a set of tools to help us mitigate product development risks. In addition to this […]