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                      2 de September, 2024
                      2 de September, 2024

                      Case study: Centauro

                      Founded in April 1981 by Sebastião Bomfim Filho with the goal of making sports and casual fashion accessible to everyone in Brazil, Centauro has over 190 […]
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                      2 de July, 2024
                      2 de July, 2024

                      Why the “business demands => IT implements” model does not work

                      I have been working for some time in companies undergoing digital transformation or with individuals, including C-level executives, unfamiliar with digital product development methods. One of […]
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                      11 de June, 2024
                      11 de June, 2024

                      The Famous Product Discovery

                      Anyone who has had contact with product development teams must have already come across the term discovery. It is very common for people who are new […]
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                      3 de June, 2024
                      3 de June, 2024

                      2 new products: assessment and product vision

                      I’m super excited to start offering two new Gyaco consulting products. Some customers have tested and validated these products and have given great feedback, so I […]
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                      21 de May, 2024
                      21 de May, 2024

                      Focus on the problem

                      It is human nature to solve problems. Whenever we hear about problems, we almost immediately switch to problem-solving mode: searching for solutions. However, suppose we first […]
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                      14 de May, 2024
                      14 de May, 2024

                      Case study: Itaú Unibanco

                      The next case study on deliver early and often comes from Itaú Unibanco, one of the largest financial institutions in Latin America. The group, in operation […]
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                      6 de May, 2024
                      6 de May, 2024

                      Discovery is not a process, part 2

                      I have already explained that discovery is not a process; it’s a set of tools to help us mitigate product development risks. In addition to this […]
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                      30 de April, 2024
                      30 de April, 2024

                      Case study: Dasa Group

                      As the largest integrated healthcare network in Brazil, serving patients from end to end, from diagnosis to high complexity, Dasa currently employs over 50,000 dedicated professionals […]
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                      16 de April, 2024
                      16 de April, 2024

                      Measuring and managing the productivity

                      How can we move faster? How can we deliver more with the same team? Why do we feel like the team is slow? When the team […]
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